Tire & Wheel
Reinsure tire and wheel protection through your dealer-owned reinsurance company and retain underwriting profits on road hazard coverage with non-prorated benefits and 24/7 roadside service.
Help your dealership turn tire and wheel protection into a stronger profit center with a dealer-owned reinsurance structure built for long-term F&I performance. DealerRE helps auto dealers retain underwriting profits, support non-prorated road hazard coverage, and add 24/7 roadside value while maintaining control over claims experience, training, and program administration.
Explore core F&I reinsurance solutions that complement tire and wheel protection and strengthen dealership profitability.
Reinsure tire and wheel protection through your dealer-owned reinsurance company and retain underwriting profits on road hazard coverage with non-prorated benefits and 24/7 roadside service.
Add windshield repair as a complementary ancillary product to broaden your F&I offering and keep more profit in your reinsurance structure instead of paying third-party providers.
Offer reinsured door ding protection to cover paintless dent repair and create another high-value ancillary product that supports customer satisfaction and per-deal profitability.
Bundle theft prevention products such as window etching and anti-theft labeling into your F&I menu to expand protection options and retain additional underwriting income.
Reinsure GAP to protect against total-loss balance gaps while building a more complete F&I portfolio that improves product penetration and dealership earnings.
Pair tire and wheel protection with reinsured vehicle service contracts to create a stronger ownership experience and capture profits often lost to outside administrators.
DealerRE helps auto dealers reinsure tire and wheel protection through a dealer-owned reinsurance company, turning a popular ancillary F&I product into a meaningful source of retained underwriting income. Instead of sending margin to outside providers, your dealership gains more control over claims performance, administration, and long-term profitability while offering customers valuable road hazard protection backed by non-prorated coverage and 24/7 roadside service.
See why dealers rely on DealerRE to improve F&I profitability and program control.
"We've been very pleased with our relationship with DealerRE and assured vehicle protection."
"Nothing but praise for the DealerRE products and team. The team is professional, focused and will almost ensure your sucess. We find the CPI very useful, and our customers love the Service Contracts. They are members of many of the independent dealer associates and seem to really enjoy working within..."
"The program that they put together is just perfect for our organization!"
"We're SO happy with Dealer RE! Parker is a straight-shooter. He tells it like it is. Whatever he promises, he delivers. If it can't be done, he tells you right up front. And the whole team at DealerRE is friendly, responsive, and service customers the old-fashioned way--they actually answer the..."
"I became a Dealer Re client after an unfortunate incident with another reinsurance company. My experience has been nothing short of delightful. The staff are helpful and knowledgeable. Although we’ve been in the industry for many decades, they’ve provided solid advice to help us tweak our sales and control claims...."
"Great staff and company to work with for your Reinsurance Company. Customer service is top notch and always willing to help make your Reinsurance Company more profitable with training just a phone call away. Highly Recommend any Dealers looking to start your Reinsurance company to get intouch with DealerRE to..."
"Excellent customer service! The team is very professional."
"I have been working with DealerRE for quite a while now and they have been terrific! Anytime you need anything, they are very responsive and helpful. Everyone I've dealt with at DealerRE have been very nice and personable. I highly recommend them!"
"After 25 years in business as a buy here, pay here dealership, I saw my write offs due to uninsured customers and low insurance settlements reach an unacceptable level. I looked at several different programs, and felt that DealerRE offered the best solution for my business. After my first year,..."
"Turnkey from A to Z! They really understand all the aspects of reinsurance and are ALWAYS available to help, being just a phone call away."
"A great company with excellent staff that is always willing to go the extra mile to help with anything you need. Dealers you need to be on this program. It helps your customers, your dealership and yourself!"
"We've done business with DealerRe for years and have been very happy with them!"
"DealerRE is professional, friendly, and very accurate in all of their reporting!"
"Excellent team of reinsurance professionals! has been a pleasure to work with"
"Great products, serious company, we already have a year doing business and we are really happy with the relationship with DealerRE. Highly recommended"
"We've been very pleased with our relationship with DealerRE and assured vehicle protection."
"Nothing but praise for the DealerRE products and team. The team is professional, focused and will almost ensure your sucess. We find the CPI very useful, and our customers love the Service Contracts. They are members of many of the independent dealer associates and seem to really enjoy working within..."
"The program that they put together is just perfect for our organization!"
"We're SO happy with Dealer RE! Parker is a straight-shooter. He tells it like it is. Whatever he promises, he delivers. If it can't be done, he tells you right up front. And the whole team at DealerRE is friendly, responsive, and service customers the old-fashioned way--they actually answer the..."
"I became a Dealer Re client after an unfortunate incident with another reinsurance company. My experience has been nothing short of delightful. The staff are helpful and knowledgeable. Although we’ve been in the industry for many decades, they’ve provided solid advice to help us tweak our sales and control claims...."
"Great staff and company to work with for your Reinsurance Company. Customer service is top notch and always willing to help make your Reinsurance Company more profitable with training just a phone call away. Highly Recommend any Dealers looking to start your Reinsurance company to get intouch with DealerRE to..."
"Excellent customer service! The team is very professional."
"I have been working with DealerRE for quite a while now and they have been terrific! Anytime you need anything, they are very responsive and helpful. Everyone I've dealt with at DealerRE have been very nice and personable. I highly recommend them!"
"After 25 years in business as a buy here, pay here dealership, I saw my write offs due to uninsured customers and low insurance settlements reach an unacceptable level. I looked at several different programs, and felt that DealerRE offered the best solution for my business. After my first year,..."
"Turnkey from A to Z! They really understand all the aspects of reinsurance and are ALWAYS available to help, being just a phone call away."
"A great company with excellent staff that is always willing to go the extra mile to help with anything you need. Dealers you need to be on this program. It helps your customers, your dealership and yourself!"
"We've done business with DealerRe for years and have been very happy with them!"
"DealerRE is professional, friendly, and very accurate in all of their reporting!"
"Excellent team of reinsurance professionals! has been a pleasure to work with"
"Great products, serious company, we already have a year doing business and we are really happy with the relationship with DealerRE. Highly recommended"
"We've been very pleased with our relationship with DealerRE and assured vehicle protection."
"Nothing but praise for the DealerRE products and team. The team is professional, focused and will almost ensure your sucess. We find the CPI very useful, and our customers love the Service Contracts. They are members of many of the independent dealer associates and seem to really enjoy working within..."
"The program that they put together is just perfect for our organization!"
"We're SO happy with Dealer RE! Parker is a straight-shooter. He tells it like it is. Whatever he promises, he delivers. If it can't be done, he tells you right up front. And the whole team at DealerRE is friendly, responsive, and service customers the old-fashioned way--they actually answer the..."
"I became a Dealer Re client after an unfortunate incident with another reinsurance company. My experience has been nothing short of delightful. The staff are helpful and knowledgeable. Although we’ve been in the industry for many decades, they’ve provided solid advice to help us tweak our sales and control claims...."
"Great staff and company to work with for your Reinsurance Company. Customer service is top notch and always willing to help make your Reinsurance Company more profitable with training just a phone call away. Highly Recommend any Dealers looking to start your Reinsurance company to get intouch with DealerRE to..."
"Excellent customer service! The team is very professional."
"I have been working with DealerRE for quite a while now and they have been terrific! Anytime you need anything, they are very responsive and helpful. Everyone I've dealt with at DealerRE have been very nice and personable. I highly recommend them!"
"After 25 years in business as a buy here, pay here dealership, I saw my write offs due to uninsured customers and low insurance settlements reach an unacceptable level. I looked at several different programs, and felt that DealerRE offered the best solution for my business. After my first year,..."
"Turnkey from A to Z! They really understand all the aspects of reinsurance and are ALWAYS available to help, being just a phone call away."
"A great company with excellent staff that is always willing to go the extra mile to help with anything you need. Dealers you need to be on this program. It helps your customers, your dealership and yourself!"
"We've done business with DealerRe for years and have been very happy with them!"
"DealerRE is professional, friendly, and very accurate in all of their reporting!"
"Excellent team of reinsurance professionals! has been a pleasure to work with"
"Great products, serious company, we already have a year doing business and we are really happy with the relationship with DealerRE. Highly recommended"
Dealers choose DealerRE for experienced guidance, full-service administration, and long-term F&I profit retention.
Founded in 1994, DealerRE brings decades of reinsurance expertise to dealership F&I program development.
We manage legal forms, filings, tax returns, renewals, reporting, and claims support for dealers.
Your staff receives onboarding, F&I training, and menu support to improve presentation and performance.
DealerRE supports franchise, independent, and BHPH dealers coast to coast with responsive guidance.
Experienced professionals guiding dealer-owned reinsurance growth.
Founder
Tim Byrd founded DealerRE in 1994 and has spent decades helping auto dealers build stronger, more profitable F&I programs through dealer-owned reinsurance. His experience spans program structure, profitability strategy, and long-term dealer support, giving clients practical guidance rooted in real industry knowledge. Tim's leadership helped establish DealerRE as a trusted resource for dealerships seeking to retain underwriting profits instead of relying on third-party product providers. As the company's founder, he has remained focused on helping dealers improve efficiency, strengthen customer offerings, and create sustainable financial advantages through well-managed reinsurance programs.
President
Taylor Byrd serves as President of DealerRE and helps dealerships understand the strategic value of opening and operating their own reinsurance company. A frequent speaker at national and state independent dealer events, he brings a strong educational approach to dealer partnerships and is known for making complex reinsurance concepts practical and actionable. Taylor has also appeared on industry podcasts to discuss dealer-owned reinsurance opportunities and how dealers can improve profitability through smarter F&I structures. His leadership combines industry insight, communication, and a commitment to helping clients build programs that support both operational performance and long-term growth.
Vice President of DealerRE
Parker Byrd brings dealership-side experience to his role as Vice President of DealerRE, having previously worked as both an F&I Manager and Salesman at local dealerships. That firsthand background helps him relate directly to dealer clients and understand the day-to-day realities of presenting products, managing profitability, and improving customer experience. Since joining DealerRE, Parker has helped support reinsurance programs with a practical perspective shaped by real showroom and finance office experience. His ability to connect operational dealership needs with long-term reinsurance strategy makes him a valuable resource for clients looking to strengthen ancillary product performance and retain more F&I income.
Office Manager / Controller
Heather Spruill joined DealerRE after earning her MBA and has become a key part of the company's client support and operational administration. As Office Manager and Controller, she helps ensure dealers receive responsive communication, organized program support, and dependable back-office coordination. Her commitment to service is reflected in the consistency and professionalism clients experience throughout their relationship with DealerRE. Heather's administrative leadership supports the company's full-service model, helping dealerships stay focused on growth while DealerRE assists with the details that keep reinsurance programs running smoothly and efficiently.
VP of Business Development
Kristi Cashman serves as VP of Business Development and helps dealerships identify opportunities to improve efficiency, productivity, and profit potential through smarter reinsurance strategies. With a background in strategic management and marketing, she brings a growth-focused perspective to dealer relationships and program development. Kristi works closely with clients to align business goals with practical F&I solutions that support stronger performance over time. Her ability to combine strategic thinking with client-centered communication makes her an important part of DealerRE's mission to help dealers build more valuable, better-managed reinsurance programs.
Account Manager
Brenda West brings more than 20 years of insurance industry experience to her role as Account Manager at DealerRE. She also has a financial background from working as an F&I Manager at a successful dealership, giving her a strong understanding of both insurance operations and dealership profitability. That combination helps her support clients with practical insight into how reinsurance programs fit into everyday F&I performance. Brenda's experience allows her to communicate clearly with dealers, anticipate common concerns, and help maintain the responsive service DealerRE is known for across its nationwide client base.
Tire and wheel protection coverage is an ancillary F&I product that helps cover damage caused by road hazards such as nails, metal, potholes, glass, and debris. In DealerRE's program context, the dealership reinsures this product through its own dealer-owned reinsurance company, allowing the dealer to retain underwriting profits while offering customers non-prorated coverage and 24/7 roadside service.
Speak with our team about your dealership's F&I goals.
DealerRE supports dealerships nationwide with reinsurance guidance, administration, and training for long-term F&I growth.
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400+ Dealers
Dealer Support
Ask if DealerRE supports your dealership operation.
National dealer association member and sponsor.
Decades of reinsurance program experience.
Backed by strong client satisfaction.
Connect with DealerRE to discuss your dealership's goals, current F&I structure, and how a tire and wheel protection reinsurance program can support stronger retained profits.
For immediate assistance, feel free to give us a direct call at (804) 824-9533
For immediate assistance, feel free to give us a direct call at (804) 824-9533