CPO Programs
Launch a dealer-owned certified pre-owned program with a 100+ point inspection framework, customizable warranty terms, and reinsurance structures that keep underwriting profits with your dealership instead of outside providers.
Build a dealer-owned certified pre-owned program that strengthens buyer confidence while keeping underwriting profits in-house. DealerRE helps independent and franchise dealers structure reinsured CPO warranty programs with customizable terms, inspection standards, and full administrative support so your dealership can improve F&I performance, control claims experience, and create a stronger ownership journey.
Dealer-owned warranty and F&I reinsurance solutions built to improve profitability, control claims, and strengthen your dealership's ownership experience.
Launch a dealer-owned certified pre-owned program with a 100+ point inspection framework, customizable warranty terms, and reinsurance structures that keep underwriting profits with your dealership instead of outside providers.
Reinsure limited mechanical breakdown warranties through your own dealer-owned reinsurance company, giving your store more control over claims experience, program design, and long-term profit retention.
Structure dealer-owned reinsurance for vehicle service contracts and extended warranty offerings so your dealership can capture underwriting income, improve customer retention, and maximize F&I profitability.
Add Guaranteed Asset Protection to your broader reinsurance strategy with dealer-owned structures that retain profits while supporting customers in total-loss situations through defined waiver options.
Reinsure tire and wheel protection as an ancillary F&I product to create additional profit centers while offering practical road-hazard coverage and roadside support benefits.
Incorporate theft prevention products such as window etching and anti-theft labeling into a dealer-owned reinsurance model that supports per-unit profitability and bundled F&I offerings.
DealerRE starts by evaluating your dealership's current certified, warranty, and F&I opportunities. We identify where third-party providers are taking margin and where a dealer-owned reinsurance structure can improve profitability and customer experience.
See how dealers use reinsurance programs to improve F&I income and customer ownership experiences.
"I became a Dealer Re client after an unfortunate incident with another reinsurance company. My experience has been nothing short of delightful. The staff are helpful and knowledgeable. Although we’ve been in the industry for many decades, they’ve provided solid advice to help us tweak our sales and control claims...."
"Great staff and company to work with for your Reinsurance Company. Customer service is top notch and always willing to help make your Reinsurance Company more profitable with training just a phone call away. Highly Recommend any Dealers looking to start your Reinsurance company to get intouch with DealerRE to..."
"We're SO happy with Dealer RE! Parker is a straight-shooter. He tells it like it is. Whatever he promises, he delivers. If it can't be done, he tells you right up front. And the whole team at DealerRE is friendly, responsive, and service customers the old-fashioned way--they actually answer the..."
"The program that they put together is just perfect for our organization!"
"We've been very pleased with our relationship with DealerRE and assured vehicle protection."
"Nothing but praise for the DealerRE products and team. The team is professional, focused and will almost ensure your sucess. We find the CPI very useful, and our customers love the Service Contracts. They are members of many of the independent dealer associates and seem to really enjoy working within..."
"Without question, starting our own Reinsurance Company is one of the best decisions I ever made in the used car business."
"After 25 years in business as a buy here, pay here dealership, I saw my write offs due to uninsured customers and low insurance settlements reach an unacceptable level. I looked at several different programs, and felt that DealerRE offered the best solution for my business. After my first year,..."
"Turnkey from A to Z! They really understand all the aspects of reinsurance and are ALWAYS available to help, being just a phone call away."
"A great company with excellent staff that is always willing to go the extra mile to help with anything you need. Dealers you need to be on this program. It helps your customers, your dealership and yourself!"
"Excellent customer service! The team is very professional."
"I have been working with DealerRE for quite a while now and they have been terrific! Anytime you need anything, they are very responsive and helpful. Everyone I've dealt with at DealerRE have been very nice and personable. I highly recommend them!"
"DealerRE is professional, friendly, and very accurate in all of their reporting!"
"Tim is a good Christian man who is going to be honest with you, tell you if the program is going to work for you, and how best it will work for you. They have so many options there is something for everybody."
"Great products, serious company, we already have a year doing business and we are really happy with the relationship with DealerRE. Highly recommended"
"I became a Dealer Re client after an unfortunate incident with another reinsurance company. My experience has been nothing short of delightful. The staff are helpful and knowledgeable. Although we’ve been in the industry for many decades, they’ve provided solid advice to help us tweak our sales and control claims...."
"Great staff and company to work with for your Reinsurance Company. Customer service is top notch and always willing to help make your Reinsurance Company more profitable with training just a phone call away. Highly Recommend any Dealers looking to start your Reinsurance company to get intouch with DealerRE to..."
"We're SO happy with Dealer RE! Parker is a straight-shooter. He tells it like it is. Whatever he promises, he delivers. If it can't be done, he tells you right up front. And the whole team at DealerRE is friendly, responsive, and service customers the old-fashioned way--they actually answer the..."
"The program that they put together is just perfect for our organization!"
"We've been very pleased with our relationship with DealerRE and assured vehicle protection."
"Nothing but praise for the DealerRE products and team. The team is professional, focused and will almost ensure your sucess. We find the CPI very useful, and our customers love the Service Contracts. They are members of many of the independent dealer associates and seem to really enjoy working within..."
"Without question, starting our own Reinsurance Company is one of the best decisions I ever made in the used car business."
"After 25 years in business as a buy here, pay here dealership, I saw my write offs due to uninsured customers and low insurance settlements reach an unacceptable level. I looked at several different programs, and felt that DealerRE offered the best solution for my business. After my first year,..."
"Turnkey from A to Z! They really understand all the aspects of reinsurance and are ALWAYS available to help, being just a phone call away."
"A great company with excellent staff that is always willing to go the extra mile to help with anything you need. Dealers you need to be on this program. It helps your customers, your dealership and yourself!"
"Excellent customer service! The team is very professional."
"I have been working with DealerRE for quite a while now and they have been terrific! Anytime you need anything, they are very responsive and helpful. Everyone I've dealt with at DealerRE have been very nice and personable. I highly recommend them!"
"DealerRE is professional, friendly, and very accurate in all of their reporting!"
"Tim is a good Christian man who is going to be honest with you, tell you if the program is going to work for you, and how best it will work for you. They have so many options there is something for everybody."
"Great products, serious company, we already have a year doing business and we are really happy with the relationship with DealerRE. Highly recommended"
"I became a Dealer Re client after an unfortunate incident with another reinsurance company. My experience has been nothing short of delightful. The staff are helpful and knowledgeable. Although we’ve been in the industry for many decades, they’ve provided solid advice to help us tweak our sales and control claims...."
"Great staff and company to work with for your Reinsurance Company. Customer service is top notch and always willing to help make your Reinsurance Company more profitable with training just a phone call away. Highly Recommend any Dealers looking to start your Reinsurance company to get intouch with DealerRE to..."
"We're SO happy with Dealer RE! Parker is a straight-shooter. He tells it like it is. Whatever he promises, he delivers. If it can't be done, he tells you right up front. And the whole team at DealerRE is friendly, responsive, and service customers the old-fashioned way--they actually answer the..."
"The program that they put together is just perfect for our organization!"
"We've been very pleased with our relationship with DealerRE and assured vehicle protection."
"Nothing but praise for the DealerRE products and team. The team is professional, focused and will almost ensure your sucess. We find the CPI very useful, and our customers love the Service Contracts. They are members of many of the independent dealer associates and seem to really enjoy working within..."
"Without question, starting our own Reinsurance Company is one of the best decisions I ever made in the used car business."
"After 25 years in business as a buy here, pay here dealership, I saw my write offs due to uninsured customers and low insurance settlements reach an unacceptable level. I looked at several different programs, and felt that DealerRE offered the best solution for my business. After my first year,..."
"Turnkey from A to Z! They really understand all the aspects of reinsurance and are ALWAYS available to help, being just a phone call away."
"A great company with excellent staff that is always willing to go the extra mile to help with anything you need. Dealers you need to be on this program. It helps your customers, your dealership and yourself!"
"Excellent customer service! The team is very professional."
"I have been working with DealerRE for quite a while now and they have been terrific! Anytime you need anything, they are very responsive and helpful. Everyone I've dealt with at DealerRE have been very nice and personable. I highly recommend them!"
"DealerRE is professional, friendly, and very accurate in all of their reporting!"
"Tim is a good Christian man who is going to be honest with you, tell you if the program is going to work for you, and how best it will work for you. They have so many options there is something for everybody."
"Great products, serious company, we already have a year doing business and we are really happy with the relationship with DealerRE. Highly recommended"
DealerRE combines decades of reinsurance experience with hands-on dealership support.
Founded in 1994, DealerRE brings decades of dealer-focused reinsurance knowledge to every program.
We manage legal forms, filings, tax returns, renewals, claims support, and bookkeeping.
Exceptional onboarding and F&I training help your staff present CPO warranty programs with confidence.
DealerRE has helped over 400 auto dealers retain profits and improve program performance.
Experienced leaders serving dealers nationwide.
Founder
Tim Byrd founded DealerRE in 1994 and has spent decades helping auto dealers build stronger, more profitable F&I operations through reinsurance. His work has centered on showing dealers how to replace outside product dependency with dealer-owned structures that improve efficiency, retain underwriting income, and support long-term growth. Tim's leadership helped establish DealerRE as a trusted resource for independent and franchise dealers seeking practical guidance on warranty, service contract, and ancillary product reinsurance. As the company's founder, he has shaped a family-led organization focused on education, service, and lasting client relationships. His experience continues to guide dealerships looking to create certified pre-owned programs with stronger financial control and a better ownership experience for customers.
President
Taylor Byrd serves as President of DealerRE and helps dealers understand the strategic value of opening and operating their own reinsurance company. A frequent speaker at national and state independent dealer association events, he is known for educating dealers on how reinsurance can improve profitability, strengthen customer offerings, and create long-term business value. Taylor has also appeared on The Independent Dealer Podcast and co-authored a book on building winning customer relationships. His background in leadership, including service as a Captain in the South Carolina Army National Guard, informs his disciplined and service-oriented approach. At DealerRE, he works closely with clients to build practical, scalable programs that align certified pre-owned warranties and broader F&I strategies with dealership goals.
Vice President of DealerRE
Parker Byrd brings direct dealership experience to his role as Vice President of DealerRE. Before joining the company in 2018, he worked at two local dealerships as both an F&I Manager and Salesman, giving him firsthand insight into the daily realities of presenting products, structuring deals, and serving modern car buyers. That background helps him relate closely to DealerRE clients and recommend reinsurance strategies that work in real dealership environments. Parker also served in the Army Reserves as a CH-47 mechanic and later as a Crew-Chief, experiences that strengthened his discipline, accountability, and operational mindset. At DealerRE, he helps dealers implement practical programs that improve profitability, support staff performance, and create stronger certified pre-owned and warranty offerings.
Office Manager / Controller
Heather Spruill joined DealerRE in 2013 after earning her MBA and has become a key part of the company's client support and operational consistency. As Office Manager and Controller, she helps ensure the administrative side of DealerRE's programs runs smoothly, from communication and coordination to the financial processes that support long-term client relationships. Her responsiveness and commitment to service have made her a valued point of contact for dealers navigating onboarding and ongoing program administration. Heather's professional discipline is matched by a strong commitment to community service, including volunteer work supporting people facing homelessness and food insecurity. At DealerRE, she helps create the dependable, high-touch experience dealers need when implementing and managing certified pre-owned warranty reinsurance programs.
VP of Business Development
Kristi Cashman serves as VP of Business Development at DealerRE, where she helps dealerships identify opportunities to improve efficiency, productivity, and profit potential through reinsurance. With a background in Strategic Management and Marketing, she brings a growth-focused perspective to dealer relationships and program development. Kristi is known for helping businesses clarify goals and build practical paths toward stronger performance, making her a valuable resource for dealers exploring certified pre-owned warranty reinsurance and broader F&I strategies. Her communication skills and business insight support DealerRE's consultative approach, especially for clients seeking long-term value rather than one-size-fits-all products. She plays an important role in connecting dealership needs with tailored reinsurance solutions that support both profitability and customer satisfaction.
Account Manager
Brenda West brings more than 20 years of insurance industry experience to her role as Account Manager at DealerRE. She also has a financial background from working as an F&I Manager at a successful dealership, giving her a practical understanding of both product performance and dealership operations. That combination helps her support clients with clear communication, informed guidance, and a strong grasp of how reinsurance programs affect day-to-day business. Brenda's experience allows her to relate to dealer concerns around profitability, claims, and customer-facing processes. At DealerRE, she helps clients stay organized and supported as they implement and manage programs such as certified pre-owned warranty reinsurance, limited warranties, and other dealer-owned F&I offerings designed to retain more value in-house.
A certified pre-owned warranty typically covers defined mechanical breakdown components and systems based on the program terms the dealer selects. In DealerRE's reinsured CPO structure, warranty terms are customizable and paired with a 100+ point inspection framework. Coverage details can be tailored by dealership, helping create a branded CPO offer that supports buyer confidence while keeping underwriting profits in the dealer-owned reinsurance company.
Speak with DealerRE about building your certified program.
DealerRE supports dealerships across the country with reinsurance guidance, training, administration, and long-term program management.
Since 1994
Years Serving
400+ Dealers
Dealers Helped
Nationwide
Service Reach
Ask if DealerRE can support your market.
National dealer association member and sponsor.
Active across multiple state associations.
Supporting recognized dealer success nationwide.
Connect with DealerRE to discuss your dealership's goals, current warranty setup, and the best path to launching a dealer-owned certified pre-owned warranty reinsurance program.
For immediate assistance, feel free to give us a direct call at (804) 824-9533
For immediate assistance, feel free to give us a direct call at (804) 824-9533